Randfish Confirms It - “Only First Anchor Counts”

randfishkin-single-site-multiple-anchors-only-first-anchor-counts

I notice about six months ago that most of my links were having no good affect.

I was putting links on some of my sites that point to more of my sites. :D

But, I was putting the links like this:

  • mysiteA.com anchor -> free car insurance quote
  • mysiteA.com anchor -> free car wash and wax with quote
  • mysiteA.com anchor -> lowest cost collision work

So, the external domain was the same in each link, but the anchored text was varied.  I was doing this on multiple sites over a period of months and I was noticing that my sites were only ranking well for the first anchor in each list.

I called this the “single site, multiple anchor” rule.

In all of my cases, the links were stacked on top of each other like a list. I figured that if they are spread around the page, things might be better, but I never tested that.

Today I read a post by Rand of seomoz.org titled: Results of Google Experimentation - Only the First Anchor Text Counts. Heh, that title sure rang a bell with me.

I suggest that you read Rand’s post and memorize the rule:

“single site, multiple anchors don’t count”.

“single site, multiple anchors don’t count”.

“single site, multiple anchors don’t count”.

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